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Paid Advertising

You’ve got a brand. You’ve got a website. You’re creating content. What next? Next, you need to ensure that the right people are reaching your site. Relevance is the expert in customer acquisition. Alongside an organic SEO strategy, what you also need is digital advertising. Digital advertising, often referred to as PPC (pay-per-click) puts you directly in front of your potential customers, whether on Google, other search engines or directly into a social media feed. And with our expertise in targeting, we’ll make sure the right people see your ad.

  • Google Certified Partner

  • Bing Partner

  • LinkedIn Partner

  • Facebook Specialist

  • Social Media Specialist

  • In depth knowledge of targeting

  • Keyword research experts

Trust a certified partner

Relevance is a Google Certified Partner. This means we know our stuff when it comes to Google Ads. Google Ads allow you to capture people searching for terms related to your site, and we help you to ensure that you’re at the top of the pile. With expertise in keyword selection, bid strategies, ad types, placements, locations and so much more, we’re highly trained to set up, manage and improve your accounts – getting you the absolute most from your advertising investment.

Conversion rate optimisation

What you need more than anything is to know how to get leads and customers. With our expertise, we can track your visitors from the moment they see your ads, to the moment they convert – whether that’s giving you a phonecall, booking a ticket or buying your products. And once we know what works best, we optimise. We improve. We tweak. Until you are getting the best possible results from your advertising investment. Work with Relevance and you’ll know exactly where to spend your money to get the best results.

Retargeting specialists

If you think that people might be visiting your website, considering your offer and then leaving it, we can help you recapture this audience. With technical expertise, targeting and creativity we can make campaigns that target your website visitors precisely – encouraging them to reconsider your offer and visit again. With our help you can create an integrated customer journey to entice and seduce, leading to more sales and better results.

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