E-Commerce Marketing

RELEVANCE: E-COMMERCE SPECIALISTS

Whether you run a specialist e-commerce site targeting the world’s most elite audiences with a few unique items, or a major e-commerce site aiming to sell large numbers of products to a wide audience, there is one thing a business needs: customers. 

E-commerce marketing requires specialist knowledge across many domains, including advertising, PR, and SEO, in order to get the right people to your website, and to buy your products, with additional expertise needed to ensure that your customers stay engaged and continue to choose you over your competitors. 

Whether you need support getting your products online, are an established retailer looking to reach new audiences, or you want to increase your return on investment from your loyal customers, Relevance’s specialist e-commerce marketing team is here to help. 

  • FULLY TRANSPARENT SERVICE

  • 15+ LANGUAGES IN-HOUSE

  • OVER A DECADE OF E-COMMERCE EXPERTISE

  • DEDICATED ACCOUNT MANAGERS

  • ADVANCED CUSTOMER PROFILING

  • KPI-DRIVEN AGENCY

MARKETING FOR E-COMMERCE SITES

How do you market for e-commerce and drive sales to your website? 

Methods are varied and include e-commerce advertising, which is a broad label covering search engine marketing/Google Shopping, Amazon ads, and display, banner or rich media ads. E-Commerce advertising typically involves dynamic retargeting of relevant or previously viewed products. 

Meanwhile, social media, influencer marketing, and UGC (User-Generated Content) are all great ways to raise more awareness and attract new fans to your e-commerce site

Email marketing can be a vital part of a consumer’s relationship with a brand. Through onboarding welcome programmes, and regular communication, email marketing can generate some of the best conversion rates across all digital channels.

To get the best out of your website, you’ll want to build an omnichannel marketing experience where every part of your strategy works in synchronicity and your branding is coordinated. 

WHY HIRE AN E-COMMERCE SPECIALIST?

Relevance offers in-house expertise across all platforms and can manage your entire e-commerce marketing experience, from the initial ideas stage to running each campaign. 

We have access to sophisticated platforms that allow us to create cutting-edge, scalable campaigns which can be tailored to your budget. 

Relevance is driven by results and will work with you to understand exactly what your goals are for your e-commerce site, doing everything we can to meet your unique targets.

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