{"id":2866,"date":"2018-11-13T11:48:51","date_gmt":"2018-11-13T11:48:51","guid":{"rendered":"https:\/\/relevance.digital\/?p=2866"},"modified":"2023-08-10T11:50:16","modified_gmt":"2023-08-10T09:50:16","slug":"relevance-%d0%b4%d0%b5%d1%81%d1%8f%d1%82%d0%ba%d0%b0-%d0%bb%d1%83%d1%87%d1%88%d0%b8%d1%85-seo-%d0%bf%d1%80%d0%be%d0%b5%d0%ba%d1%82%d0%be%d0%b2-%d0%bd%d0%be%d1%8f%d0%b1%d1%80%d1%8f-2018-%d0%b3%d0%be","status":"publish","type":"post","link":"https:\/\/relevance.digital\/ru\/relevance-seo-top-ten-november-2018\/","title":{"rendered":"\u0414\u0435\u0441\u044f\u0442\u044c \u043b\u0443\u0447\u0448\u0438\u0445 \u0441\u0442\u0430\u0442\u0435\u0439 Relevance SEO - 13 \u043d\u043e\u044f\u0431\u0440\u044f 2018 \u0433."},"content":{"rendered":"<p><span style=\"font-weight: 400;\">\u0414\u043e\u0431\u0440\u043e \u043f\u043e\u0436\u0430\u043b\u043e\u0432\u0430\u0442\u044c \u043d\u0430 \u043d\u043e\u0432\u0435\u0439\u0448\u0438\u0439 <\/span><span style=\"font-weight: 400;\">\u0420\u0435\u043b\u0435\u0432\u0430\u043d\u0442\u043d\u043e\u0441\u0442\u044c SEO <\/span><span style=\"font-weight: 400;\">\u043e\u0431\u0440\u0430\u0442\u043d\u044b\u0439 \u043e\u0442\u0441\u0447\u0435\u0442 \u0422\u043e\u043f-10 \u043e\u0442 Moz. \u0414\u043b\u044f \u0442\u0435\u0445, \u043a\u0442\u043e \u0432\u0441\u0435 \u0435\u0449\u0435 \u043d\u0435 \u043f\u043e\u043d\u044f\u043b, \u0447\u0442\u043e \u0442\u0430\u043a\u043e\u0435 \u0430\u043d\u0430\u043b\u0438\u0437 \u043b\u043e\u0433-\u0444\u0430\u0439\u043b\u043e\u0432 \u0438 \u043f\u043e\u0441\u0442\u043e\u044f\u043d\u043d\u043e \u043c\u0435\u043d\u044f\u044e\u0449\u0438\u0439\u0441\u044f \u0430\u043b\u0433\u043e\u0440\u0438\u0442\u043c Google, \u044d\u0442\u043e\u0442 \u043f\u043e\u0441\u0442 - \u043e\u0431\u044f\u0437\u0430\u0442\u0435\u043b\u044c\u043d\u043e\u0435 \u043a \u043f\u0440\u043e\u0447\u0442\u0435\u043d\u0438\u044e. \u0421\u043b\u0435\u0434\u0438\u0442\u0435 \u0437\u0430 \u0432\u0441\u0435\u043c\u0438 \u043f\u043e\u0441\u043b\u0435\u0434\u043d\u0438\u043c\u0438 \u043d\u043e\u0432\u043e\u0441\u0442\u044f\u043c\u0438 <\/span><span style=\"font-weight: 400;\">\u0421\u043e\u0432\u0435\u0442\u044b \u043f\u043e SEO<\/span><span style=\"font-weight: 400;\">\u041e\u0442 \u0436\u0443\u0442\u043a\u043e\u0433\u043e \u043e\u0431\u043d\u043e\u0432\u043b\u0435\u043d\u0438\u044f \u0440\u0435\u0439\u0442\u0438\u043d\u0433\u0430 Google \u043d\u0430 \u0425\u044d\u043b\u043b\u043e\u0443\u0438\u043d \u0434\u043e \u0432\u043e\u0437\u0440\u043e\u0436\u0434\u0435\u043d\u0438\u044f \u0441\u0442\u0440\u0430\u0441\u0442\u0438 \u043a \u043e\u043f\u0442\u0438\u043c\u0438\u0437\u0430\u0446\u0438\u0438. \u042d\u0442\u043e\u0442 \u0432\u044b\u043f\u0443\u0441\u043a Moz's Top 10 \u0442\u0430\u043a\u0436\u0435 \u043f\u043e\u043c\u043e\u0436\u0435\u0442 \u0432\u0430\u043c \u0441\u0442\u0430\u0442\u044c \u043f\u0440\u043e\u0444\u0435\u0441\u0441\u0438\u043e\u043d\u0430\u043b\u043e\u043c \u0432 SEO-\u0434\u0440\u0443\u0436\u0435\u0441\u0442\u0432\u0435\u043d\u043d\u043e\u0439 \u043f\u0430\u0433\u0438\u043d\u0430\u0446\u0438\u0438 \u0438 \u043e\u0431\u0441\u043b\u0443\u0436\u0438\u0432\u0430\u043d\u0438\u0438 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432. <\/span><\/p>\n<p><!--more--><\/p>\n<h2><b>\u0421\u043e\u0432\u0435\u0442\u044b \u043f\u043e \u0440\u0435\u043b\u0435\u0432\u0430\u043d\u0442\u043d\u043e\u0441\u0442\u0438 SEO<\/b><b>: \u041f\u043e\u0441\u043b\u0435\u0434\u043d\u0438\u0435 \u043d\u043e\u0432\u043e\u0441\u0442\u0438 \u043e\u0442 Moz<\/b><\/h2>\n<p>&nbsp;<\/p>\n<h3><b>1. <\/b><a href=\"https:\/\/www.seroundtable.com\/google-halloween-search-ranking-update-26613.html\" target=\"_blank\" rel=\"noopener\"><b>\u0416\u0443\u0442\u043a\u043e\u0435 \u043e\u0431\u043d\u043e\u0432\u043b\u0435\u043d\u0438\u0435 \u0440\u0435\u0439\u0442\u0438\u043d\u0433\u0430 Google \u043d\u0430 \u0425\u044d\u043b\u043b\u043e\u0443\u0438\u043d<\/b><\/a><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u041f\u043e\u0441\u043b\u0435 \u0425\u044d\u043b\u043b\u043e\u0443\u0438\u043d\u0430 \u043d\u0435\u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u0438\u0442\u0435\u043b\u0438 SEO-\u0441\u043e\u043e\u0431\u0449\u0435\u0441\u0442\u0432\u0430 \u043d\u0430\u0447\u0430\u043b\u0438 \u0436\u0430\u043b\u043e\u0432\u0430\u0442\u044c\u0441\u044f \u043d\u0430 \u0437\u043d\u0430\u0447\u0438\u0442\u0435\u043b\u044c\u043d\u044b\u0435 \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u044f \u0432 \u0440\u0435\u0439\u0442\u0438\u043d\u0433\u0435 \u0432 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0430\u0445 \u043f\u043e\u0438\u0441\u043a\u0430 Google. \u041b\u044e\u0434\u0438 \u0437\u0430\u043c\u0435\u0442\u0438\u043b\u0438 \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u044f \u0432 \u0441\u0432\u043e\u0438\u0445 \u0440\u0435\u0439\u0442\u0438\u043d\u0433\u0430\u0445 \u0438 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0430\u0445 \u043f\u043e\u0438\u0441\u043a\u0430, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043e\u043d\u0438 \u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u044e\u0442, \u0438 \u043f\u0440\u0438\u043f\u0438\u0441\u0430\u043b\u0438 \u0438\u0445 \u043e\u0431\u043d\u043e\u0432\u043b\u0435\u043d\u0438\u044e \u0430\u043b\u0433\u043e\u0440\u0438\u0442\u043c\u0430 Google \u0432 \u043d\u043e\u0447\u044c \u043d\u0430 \u0425\u044d\u043b\u043b\u043e\u0443\u0438\u043d. \u0411\u0430\u0440\u0440\u0438 \u0428\u0432\u0430\u0440\u0446 \u0441\u0447\u0438\u0442\u0430\u0435\u0442, \u0447\u0442\u043e \u044d\u0442\u043e \u043b\u0438\u0431\u043e \u043e\u0431\u043d\u043e\u0432\u043b\u0435\u043d\u0438\u0435, \u043e\u0440\u0438\u0435\u043d\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u043e\u0435 \u043d\u0430 \u043d\u0438\u0448\u0438, \u043a\u043e\u0442\u043e\u0440\u043e\u0435 \u0431\u044b\u043b\u043e \u043f\u0440\u043e\u0432\u0435\u0434\u0435\u043d\u043e \u0440\u0430\u043d\u044c\u0448\u0435, \u043b\u0438\u0431\u043e \u043e\u0433\u0440\u0430\u043d\u0438\u0447\u0435\u043d\u043d\u043e\u0435 \u043a\u043e\u0440\u043e\u0442\u043a\u043e\u0435 \u0442\u0435\u0441\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u0435. \u0427\u0442\u043e-\u0442\u043e \u043f\u0440\u043e\u0438\u0437\u043e\u0448\u043b\u043e \u043d\u043e\u0447\u044c\u044e, \u043d\u043e \u0447\u0442\u043e \u0438\u043c\u0435\u043d\u043d\u043e - \u043f\u043e\u043a\u0430\u0436\u0435\u0442 \u0432\u0440\u0435\u043c\u044f. <\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><b>2. <\/b><a href=\"https:\/\/moz.com\/relevance\/log-file-analysis\" target=\"_blank\" rel=\"noopener\"><b>\u0410\u043d\u0430\u043b\u0438\u0437 \u0444\u0430\u0439\u043b\u043e\u0432 \u0436\u0443\u0440\u043d\u0430\u043b\u043e\u0432 \u0434\u043b\u044f \u043d\u0430\u0447\u0438\u043d\u0430\u044e\u0449\u0438\u0445<\/b><\/a><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u0412\u044b \u043a\u043e\u0433\u0434\u0430-\u043d\u0438\u0431\u0443\u0434\u044c \u0437\u0430\u0434\u0443\u043c\u044b\u0432\u0430\u043b\u0438\u0441\u044c, \u0447\u0442\u043e Googlebot \u0434\u0435\u043b\u0430\u0435\u0442 \u043d\u0430 \u0432\u0430\u0448\u0435\u043c \u0441\u0430\u0439\u0442\u0435? \u0411\u0440\u0438\u0442\u043d\u0438 \u041c\u044e\u043b\u043b\u0435\u0440 (Britney Muller) \u0438\u0437 Moz \u0440\u0430\u0441\u0441\u043a\u0430\u0437\u044b\u0432\u0430\u0435\u0442 \u043d\u0430\u043c \u043e \u0442\u0440\u0435\u0445 \u043e\u0441\u043d\u043e\u0432\u043d\u044b\u0445 \u043e\u0431\u043b\u0430\u0441\u0442\u044f\u0445 \u0430\u043d\u0430\u043b\u0438\u0437\u0430 \u0444\u0430\u0439\u043b\u043e\u0432 \u0436\u0443\u0440\u043d\u0430\u043b\u043e\u0432: \u043a\u0430\u043a\u0438\u0435 \u0442\u0438\u043f\u044b \u0436\u0443\u0440\u043d\u0430\u043b\u043e\u0432 \u0432\u044b \u043c\u043e\u0436\u0435\u0442\u0435 \u0443\u0432\u0438\u0434\u0435\u0442\u044c \u0438 \u0447\u0442\u043e \u043e\u0437\u043d\u0430\u0447\u0430\u0435\u0442 \u044d\u0442\u0430 \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044f, \u043a\u0430\u043a \u0430\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u044d\u0442\u0438 \u0434\u0430\u043d\u043d\u044b\u0435 \u0438, \u043d\u0430\u043a\u043e\u043d\u0435\u0446, \u043a\u0430\u043a \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u044c \u044d\u0442\u0438 \u0434\u0430\u043d\u043d\u044b\u0435 \u0434\u043b\u044f \u043e\u043f\u0442\u0438\u043c\u0438\u0437\u0430\u0446\u0438\u0438 \u0432\u0430\u0448\u0435\u0433\u043e \u0441\u0430\u0439\u0442\u0430.<\/span><\/p>\n<p><a href=\"https:\/\/relevance.digital\/wp-content\/uploads\/2018\/11\/Server-log-file.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-2873\" src=\"https:\/\/relevance.digital\/wp-content\/uploads\/2018\/11\/Server-log-file-300x169.jpg\" alt=\"\u041f\u043e\u043c\u0435\u0449\u0435\u043d\u0438\u0435 \u0441\u0435\u0440\u0432\u0435\u0440\u043e\u0432, \u043d\u0430 \u043a\u043e\u0442\u043e\u0440\u044b\u0445 \u0440\u0430\u0437\u043c\u0435\u0449\u0430\u044e\u0442\u0441\u044f \u0432\u0435\u0431-\u0441\u0430\u0439\u0442\u044b. \u0412\u0430\u0448 \u0444\u0430\u0439\u043b \u0436\u0443\u0440\u043d\u0430\u043b\u0430 \u0441\u043e\u0437\u0434\u0430\u0435\u0442\u0441\u044f \u0438 \u043f\u043e\u0434\u0434\u0435\u0440\u0436\u0438\u0432\u0430\u0435\u0442\u0441\u044f \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u0435\u0441\u043a\u0438 \u0441\u0435\u0440\u0432\u0435\u0440\u043e\u043c \u0432\u0430\u0448\u0435\u0433\u043e \u0441\u0430\u0439\u0442\u0430.\" width=\"300\" height=\"169\" srcset=\"https:\/\/relevance.digital\/wp-content\/uploads\/2018\/11\/Server-log-file-300x169.jpg 300w, https:\/\/relevance.digital\/wp-content\/uploads\/2018\/11\/Server-log-file-768x432.jpg 768w, https:\/\/relevance.digital\/wp-content\/uploads\/2018\/11\/Server-log-file.jpg 1000w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<h3><b>3. <\/b><a href=\"https:\/\/sparktoro.com\/relevance\/google-ctr-in-2018-paid-organic-no-click-searches\" target=\"_blank\" rel=\"noopener\"><b>Google CTR \u0432 2018 \u0433\u043e\u0434\u0443: \u041f\u043e\u0438\u0441\u043a\u0438 \u0431\u0435\u0437 \u043a\u043b\u0438\u043a\u043e\u0432 \u043d\u0430 \u043f\u043e\u0434\u044a\u0435\u043c\u0435<\/b><\/a><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Google \u0447\u0430\u0441\u0442\u043e \u043f\u0443\u0431\u043b\u0438\u043a\u0443\u0435\u0442 \u0441\u043d\u0438\u043f\u043f\u0435\u0442\u044b \u0441 \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u043e\u043c, \u0447\u0442\u043e\u0431\u044b \u043e\u0442\u0432\u0435\u0442\u0438\u0442\u044c \u043d\u0430 \u0437\u0430\u043f\u0440\u043e\u0441\u044b \u0435\u0449\u0435 \u0434\u043e \u0442\u043e\u0433\u043e, \u043a\u0430\u043a \u043f\u043e\u0438\u0441\u043a\u043e\u0432\u0438\u043a\u0438 \u043f\u0435\u0440\u0435\u0439\u0434\u0443\u0442 \u043d\u0430 \u0441\u0430\u0439\u0442\u044b. \u041f\u043e\u0441\u043b\u0435\u0434\u043d\u0438\u0435 \u0434\u0430\u043d\u043d\u044b\u0435 \u043f\u043e\u043a\u0430\u0437\u044b\u0432\u0430\u044e\u0442, \u0447\u0442\u043e \u0447\u0438\u0441\u043b\u043e \u0437\u0430\u043f\u0440\u043e\u0441\u043e\u0432 \u0431\u0435\u0437 \u043a\u043b\u0438\u043a\u043e\u0432 \u043f\u043e\u0441\u0442\u043e\u044f\u043d\u043d\u043e \u0440\u0430\u0441\u0442\u0435\u0442, \u0432 \u0442\u043e \u0432\u0440\u0435\u043c\u044f \u043a\u0430\u043a \u043e\u0440\u0433\u0430\u043d\u0438\u0447\u0435\u0441\u043a\u0438\u0439 \u0438 \u043f\u043b\u0430\u0442\u043d\u044b\u0439 CTR \u0441\u0442\u0440\u0430\u0434\u0430\u044e\u0442. \u042d\u0442\u043e \u043f\u043b\u043e\u0445\u0430\u044f \u043d\u043e\u0432\u043e\u0441\u0442\u044c \u0434\u043b\u044f \u0441\u043e\u0437\u0434\u0430\u0442\u0435\u043b\u0435\u0439 \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u0430, \u043d\u043e \u0447\u0442\u043e \u043c\u043e\u0436\u043d\u043e \u0441\u0434\u0435\u043b\u0430\u0442\u044c? \u041f\u043e \u043c\u043d\u0435\u043d\u0438\u044e \u0420\u044d\u043d\u0434\u0430 \u0424\u0438\u0448\u043a\u0438\u043d\u0430, \u044d\u0442\u0430 \u043e\u0431\u043b\u0430\u0441\u0442\u044c \u0442\u0440\u0435\u0431\u0443\u0435\u0442 \u0442\u0432\u043e\u0440\u0447\u0435\u0441\u043a\u0438\u0445 \u0440\u0435\u0448\u0435\u043d\u0438\u0439. <\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><b>4. <\/b><a href=\"http:\/\/www.thegooglecache.com\/white-hat-seo\/keyword-volume-relational-accuracy\" target=\"_blank\" rel=\"noopener\"><b>\u0423\u0434\u043e\u0431\u043d\u044b\u0435 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u044b \u0434\u043b\u044f \u0438\u0437\u043c\u0435\u0440\u0435\u043d\u0438\u044f \u0432\u0437\u0430\u0438\u043c\u043e\u0441\u0432\u044f\u0437\u0438 \u043a\u043b\u044e\u0447\u0435\u0432\u044b\u0445 \u0441\u043b\u043e\u0432<\/b><\/a><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u0425\u043e\u0442\u044f \u0441\u0443\u0449\u0435\u0441\u0442\u0432\u0443\u0435\u0442 \u043c\u043d\u043e\u0436\u0435\u0441\u0442\u0432\u043e <a href=\"https:\/\/www.relevanceweb.com\/Services\/SEO\/Keyword-Research\" target=\"_blank\" rel=\"noopener\">\u043f\u043e\u0438\u0441\u043a \u043a\u043b\u044e\u0447\u0435\u0432\u044b\u0445 \u0441\u043b\u043e\u0432<\/a> \u0421\u0440\u0435\u0434\u0438 \u0434\u043e\u0441\u0442\u0443\u043f\u043d\u044b\u0445 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u043e\u0432 \u0434\u043b\u044f \u043e\u0446\u0435\u043d\u043a\u0438 \u043e\u0431\u044a\u0435\u043c\u0430 \u043f\u043e\u0438\u0441\u043a\u0430 (Google Adwords Keyword Planner, Traffic Estimator \u0438 Google Trends) \u043d\u0435\u0442 \u043d\u0438 \u043e\u0434\u043d\u043e\u0433\u043e \u0442\u043e\u0447\u043d\u043e\u0433\u043e. \u041f\u043e\u0447\u0435\u043c\u0443 \u0431\u044b \u043d\u0435 \u043f\u043e\u043f\u0440\u043e\u0431\u043e\u0432\u0430\u0442\u044c \u043f\u0440\u043e\u0430\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0432\u0437\u0430\u0438\u043c\u043e\u0441\u0432\u044f\u0437\u044c \u043c\u0435\u0436\u0434\u0443 \u043a\u043b\u044e\u0447\u0435\u0432\u044b\u043c\u0438 \u0441\u043b\u043e\u0432\u0430\u043c\u0438, \u0430 \u043d\u0435 \u0438\u0445 \u0442\u043e\u0447\u043d\u044b\u0439 \u043e\u0431\u044a\u0435\u043c? \u0412\u0437\u0433\u043b\u044f\u043d\u0438\u0442\u0435 \u043d\u0430 \u044d\u0442\u043e \u0443\u0434\u043e\u0431\u043d\u043e\u0435 \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u0435 \u0442\u043e\u0433\u043e, \u043a\u0430\u043a \u0432\u0435\u0434\u0443\u0449\u0438\u0435 SEO-\u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u044b \u0438\u0437\u043c\u0435\u0440\u044f\u044e\u0442 \u0432\u0437\u0430\u0438\u043c\u043e\u0441\u0432\u044f\u0437\u044c \u043c\u0435\u0436\u0434\u0443 \u043a\u043b\u044e\u0447\u0435\u0432\u044b\u043c\u0438 \u0441\u043b\u043e\u0432\u0430\u043c\u0438. <\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><b>5. <\/b><a href=\"https:\/\/www.searchenginejournal.com\/seo-friendly-pagination\/275557\" target=\"_blank\" rel=\"noopener\"><b>\u041b\u0443\u0447\u0448\u0438\u0435 SEO-\u043f\u0440\u0430\u043a\u0442\u0438\u043a\u0438 \u0434\u043b\u044f \u043f\u0430\u0433\u0438\u043d\u0430\u0446\u0438\u0438<\/b><\/a><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u041f\u0430\u0433\u0438\u043d\u0430\u0446\u0438\u044f \u0441\u0430\u0439\u0442\u0430 - \u043d\u0435\u0438\u0437\u0431\u0435\u0436\u043d\u043e\u0441\u0442\u044c \u0434\u043b\u044f SEO-\u0441\u043f\u0435\u0446\u0438\u0430\u043b\u0438\u0441\u0442\u043e\u0432. \u041d\u0430\u0441\u0442\u0443\u043f\u0438\u0442 \u043c\u043e\u043c\u0435\u043d\u0442, \u043a\u043e\u0433\u0434\u0430 \u0432\u0430\u0448\u0435\u043c\u0443 \u0441\u0430\u0439\u0442\u0443 \u043f\u043e\u043d\u0430\u0434\u043e\u0431\u0438\u0442\u0441\u044f \u0440\u0430\u0437\u0434\u0435\u043b\u0438\u0442\u044c \u043a\u043e\u043d\u0442\u0435\u043d\u0442 \u043d\u0430 \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u0441\u043e\u0441\u0442\u0430\u0432\u043d\u044b\u0445 \u0441\u0442\u0440\u0430\u043d\u0438\u0446, \u0447\u0442\u043e\u0431\u044b <a href=\"https:\/\/www.relevanceweb.com\/Services\/Websites\/\" target=\"_blank\" rel=\"noopener\">\u0443\u043b\u0443\u0447\u0448\u0438\u0442\u044c UX<\/a>. \u042d\u0442\u043e\u0442 \u0443\u0447\u0435\u0431\u043d\u0438\u043a \u0438\u0437\u0431\u0430\u0432\u0438\u0442 \u0432\u0430\u0441 \u043e\u0442 \u043f\u0440\u043e\u0431\u043b\u0435\u043c \u0441 \u043f\u0430\u0433\u0438\u043d\u0430\u0446\u0438\u0435\u0439 \u0438 \u043f\u043e\u043c\u043e\u0436\u0435\u0442 \u0431\u044b\u0441\u0442\u0440\u043e \u0440\u0430\u0437\u043e\u0431\u0440\u0430\u0442\u044c\u0441\u044f \u0441 \u043c\u0438\u0444\u0430\u043c\u0438, \u0440\u0435\u0430\u043b\u0438\u044f\u043c\u0438 \u0438 \u0437\u0430\u0434\u0430\u0447\u0430\u043c\u0438, \u0441\u0432\u044f\u0437\u0430\u043d\u043d\u044b\u043c\u0438 \u0441 \u044d\u0442\u0438\u043c \u043f\u0440\u043e\u0446\u0435\u0441\u0441\u043e\u043c. <\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><b>6. <\/b><a href=\"https:\/\/moz.com\/relevance\/local-customer-service-ecosystem-2019\" target=\"_blank\" rel=\"noopener\"><b>\u0421\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u044f Moz \u043f\u043e \u043e\u0431\u0441\u043b\u0443\u0436\u0438\u0432\u0430\u043d\u0438\u044e \u043c\u0435\u0441\u0442\u043d\u044b\u0445 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432: \u041e\u043d\u043b\u0430\u0439\u043d \u0438 \u043e\u0444\u043b\u0430\u0439\u043d<\/b><\/a><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u0415\u0441\u043b\u0438 \u0432\u044b \u0437\u0430\u0434\u0430\u0435\u0442\u0435\u0441\u044c \u0432\u043e\u043f\u0440\u043e\u0441\u043e\u043c, \u043a\u0430\u043a \u043f\u043e\u0432\u044b\u0441\u0438\u0442\u044c \u0443\u0440\u043e\u0432\u0435\u043d\u044c \u043e\u0431\u0441\u043b\u0443\u0436\u0438\u0432\u0430\u043d\u0438\u044f \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432 \u0432 \u043d\u043e\u0432\u043e\u043c \u0433\u043e\u0434\u0443, \u043e\u0437\u043d\u0430\u043a\u043e\u043c\u044c\u0442\u0435\u0441\u044c \u0441 \u044d\u0442\u0438\u043c\u0438 \u0441\u043e\u0432\u0435\u0442\u0430\u043c\u0438 \u0432 \u0431\u043b\u043e\u0433\u0435 Moz. \u041d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u0430\u044f \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u044f \u0432\u043a\u043b\u044e\u0447\u0430\u0435\u0442 \u0432 \u0441\u0435\u0431\u044f \u043a\u0430\u043a \u043e\u043d\u043b\u0430\u0439\u043d, \u0442\u0430\u043a \u0438 \u043e\u0444\u043b\u0430\u0439\u043d \u043e\u0431\u0441\u043b\u0443\u0436\u0438\u0432\u0430\u043d\u0438\u0435 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432. \u042d\u0442\u043e \u0440\u0443\u043a\u043e\u0432\u043e\u0434\u0441\u0442\u0432\u043e \u043f\u043e\u043c\u043e\u0436\u0435\u0442 \u0432\u0430\u043c \u043f\u043e\u043d\u044f\u0442\u044c, \u043a\u0430\u043a \u0441\u0442\u0430\u0442\u044c \u0432\u0441\u0435\u0433\u0434\u0430 \u0434\u043e\u0441\u0442\u0443\u043f\u043d\u044b\u043c \u0440\u0435\u0441\u0443\u0440\u0441\u043e\u043c, \u0447\u0442\u043e\u0431\u044b \u0437\u0430\u0441\u043b\u0443\u0436\u0438\u0442\u044c \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u044c \u0432\u0430\u0448\u0435\u0433\u043e \u0431\u0440\u0435\u043d\u0434\u0430, \u0438\u0437\u0431\u0435\u0433\u0430\u044f \u043f\u0440\u0438 \u044d\u0442\u043e\u043c \u0440\u0430\u0441\u043f\u0440\u043e\u0441\u0442\u0440\u0430\u043d\u0435\u043d\u043d\u044b\u0445 \u0431\u0430\u0440\u044c\u0435\u0440\u043e\u0432 \u0432 \u043e\u0431\u0441\u043b\u0443\u0436\u0438\u0432\u0430\u043d\u0438\u0438 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432.<\/span><\/p>\n<p><a href=\"https:\/\/relevance.digital\/wp-content\/uploads\/2018\/11\/Customer-service-tips.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-2870\" src=\"https:\/\/relevance.digital\/wp-content\/uploads\/2018\/11\/Customer-service-tips-300x196.jpg\" alt=\"\u0427\u0438\u0442\u0430\u0439\u0442\u0435 \u0432 \u0431\u043b\u043e\u0433\u0435 Moz \u0441\u043e\u0432\u0435\u0442\u044b \u043f\u043e \u043e\u0431\u0441\u043b\u0443\u0436\u0438\u0432\u0430\u043d\u0438\u044e \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432 \u043e\u043d\u043b\u0430\u0439\u043d \u0438 \u043e\u0444\u043b\u0430\u0439\u043d\" width=\"300\" height=\"196\" srcset=\"https:\/\/relevance.digital\/wp-content\/uploads\/2018\/11\/Customer-service-tips-300x196.jpg 300w, https:\/\/relevance.digital\/wp-content\/uploads\/2018\/11\/Customer-service-tips-768x502.jpg 768w, https:\/\/relevance.digital\/wp-content\/uploads\/2018\/11\/Customer-service-tips.jpg 1000w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<h3><b>7. <\/b><a href=\"https:\/\/relevance.grade.us\/saving-sites-link-building-marie-haynes\" target=\"_blank\" rel=\"noopener\"><b>\u0420\u0430\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u0435 \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u0439 \u0432 \u0430\u043b\u0433\u043e\u0440\u0438\u0442\u043c\u0435 Google \u0441 \u041c\u0430\u0440\u0438\u0435\u0439 \u0425\u0435\u0439\u043d\u0441<\/b><\/a><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u0418\u0441\u043f\u043e\u043b\u044c\u0437\u0443\u0439\u0442\u0435 \u044d\u0442\u0438 <\/span><span style=\"font-weight: 400;\">\u0421\u043e\u0432\u0435\u0442\u044b \u043f\u043e SEO <\/span><span style=\"font-weight: 400;\">\u0447\u0442\u043e\u0431\u044b \u0438\u0437\u0431\u0435\u0436\u0430\u0442\u044c \u043f\u043e\u0434\u0432\u043e\u0434\u043d\u044b\u0445 \u043a\u0430\u043c\u043d\u0435\u0439 \u043f\u0440\u0438 \u043f\u0440\u043e\u0432\u0435\u0434\u0435\u043d\u0438\u0438 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0439 \u043f\u043e \u0432\u0435\u0431-\u043e\u043f\u0442\u0438\u043c\u0438\u0437\u0430\u0446\u0438\u0438. SEO-\u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a \u041c\u0430\u0440\u0438 \u0425\u0435\u0439\u043d\u0441 \u043f\u0440\u0435\u0434\u043b\u0430\u0433\u0430\u0435\u0442 \u0441\u0432\u043e\u0439 \u0432\u0437\u0433\u043b\u044f\u0434 \u043d\u0430 \u043f\u043e\u0441\u0442\u043e\u044f\u043d\u043d\u043e \u043c\u0435\u043d\u044f\u044e\u0449\u0438\u0439\u0441\u044f \u0430\u043b\u0433\u043e\u0440\u0438\u0442\u043c Google. \u041e\u043d\u0430 \u0441\u0447\u0438\u0442\u0430\u0435\u0442, \u0447\u0442\u043e \u0432\u0441\u0435 \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u044f, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 Google \u0432\u043d\u043e\u0441\u0438\u0442 \u0432 \u0441\u0432\u043e\u0439 \u0430\u043b\u0433\u043e\u0440\u0438\u0442\u043c, \u0441\u0432\u044f\u0437\u0430\u043d\u044b \u0441 \u0440\u0435\u043a\u043e\u043c\u0435\u043d\u0434\u0430\u0446\u0438\u044f\u043c\u0438 \u043f\u043e \u043e\u0446\u0435\u043d\u043a\u0435 \u043a\u0430\u0447\u0435\u0441\u0442\u0432\u0430. \u041e\u0437\u043d\u0430\u043a\u043e\u043c\u044c\u0442\u0435\u0441\u044c \u0441\u043e \u0441\u0442\u0430\u0442\u044c\u0435\u0439, \u0447\u0442\u043e\u0431\u044b \u0443\u0437\u043d\u0430\u0442\u044c \u0431\u043e\u043b\u044c\u0448\u0435. <\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><b>8. <\/b><a href=\"http:\/\/www.seobythesea.com\/2018\/10\/how-googles-knowledge-graph-updates-itself-by-answering-questions\" target=\"_blank\" rel=\"noopener\"><b>\u0413\u0440\u0430\u0444\u0438\u043a \u0437\u043d\u0430\u043d\u0438\u0439 Google \u0442\u0435\u043f\u0435\u0440\u044c \u043e\u0431\u043d\u043e\u0432\u043b\u044f\u0435\u0442\u0441\u044f \u0441\u0430\u043c\u043e\u0441\u0442\u043e\u044f\u0442\u0435\u043b\u044c\u043d\u043e: \u0412\u043e\u0442 \u043a\u0430\u043a<\/b><\/a><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u0413\u0440\u0430\u0444\u044b \u0437\u043d\u0430\u043d\u0438\u0439 \u0442\u0435\u043f\u0435\u0440\u044c \u044f\u0432\u043b\u044f\u044e\u0442\u0441\u044f \u0441\u0430\u043c\u043e\u0434\u0432\u0438\u0436\u0443\u0449\u0438\u043c\u0438\u0441\u044f \u043c\u0435\u0445\u0430\u043d\u0438\u0437\u043c\u0430\u043c\u0438, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u0431\u043e\u043b\u044c\u0448\u0435 \u043d\u0435 \u043d\u0443\u0436\u0434\u0430\u044e\u0442\u0441\u044f \u0432 \u0440\u0443\u0447\u043d\u043e\u043c \u043e\u0431\u043d\u043e\u0432\u043b\u0435\u043d\u0438\u0438! Google \u043d\u0430\u0447\u0430\u043b \u0441\u043e\u0431\u0438\u0440\u0430\u0442\u044c \u0444\u0430\u043a\u0442\u044b \u043e \u043b\u044e\u0434\u044f\u0445, \u043c\u0435\u0441\u0442\u0430\u0445 \u0438 \u0432\u0435\u0449\u0430\u0445, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043e\u043d \u043d\u0430\u0445\u043e\u0434\u0438\u0442 \u043d\u0430 \u0432\u0435\u0431-\u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0430\u0445. \u041d\u0430\u0448 <\/span><a href=\"https:\/\/www.relevanceweb.com\/seo-services\/Team\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u0420\u0435\u043b\u0435\u0432\u0430\u043d\u0442\u043d\u043e\u0441\u0442\u044c SEO<\/span><\/a><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.relevanceweb.com\/seo-services\/Team\" target=\"_blank\" rel=\"noopener\"> \u043a\u043e\u043c\u0430\u043d\u0434\u0430<\/a> \u043d\u0430\u0445\u043e\u0434\u0438\u0442 \u044d\u0442\u043e \u043e\u0441\u043e\u0431\u0435\u043d\u043d\u043e \u0438\u043d\u0442\u0435\u0440\u0435\u0441\u043d\u044b\u043c \u0432 \u043f\u043b\u0430\u043d\u0435 \u0442\u043e\u0433\u043e, \u043a\u0430\u043a \u043f\u043e\u0438\u0441\u043a\u043e\u0432\u044b\u0435 \u0441\u0438\u0441\u0442\u0435\u043c\u044b \u0441\u0442\u0430\u043d\u043e\u0432\u044f\u0442\u0441\u044f \u0443\u043c\u043d\u0435\u0435. <\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><b>9. <\/b><a href=\"https:\/\/getstat.com\/relevance\/implement-a-national-tracking-strategy\" target=\"_blank\" rel=\"noopener\"><b>\u0420\u0435\u0430\u043b\u0438\u0437\u0430\u0446\u0438\u044f \u043d\u0430\u0446\u0438\u043e\u043d\u0430\u043b\u044c\u043d\u043e\u0439 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0438 \u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u043d\u0438\u044f \u0432 2018 \u0433\u043e\u0434\u0443<\/b><\/a><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u041b\u043e\u043a\u0430\u043b\u0438\u0437\u0430\u0446\u0438\u044f \u043e\u0440\u0433\u0430\u043d\u0438\u0447\u0435\u0441\u043a\u0438\u0445 SERP \u0438\u0437\u043c\u0435\u043d\u0438\u043b\u0430 \u043b\u0430\u043d\u0434\u0448\u0430\u0444\u0442 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0439 \u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u043d\u0438\u044f. \u0413\u0438\u043f\u0435\u0440\u043b\u043e\u043a\u0430\u043b\u044c\u043d\u044b\u0435 SERP \u043d\u0435 \u043e\u0431\u044f\u0437\u0430\u0442\u0435\u043b\u044c\u043d\u043e \u043e\u0437\u043d\u0430\u0447\u0430\u044e\u0442 \u043a\u043e\u043d\u0435\u0446 \u043d\u0430\u0446\u0438\u043e\u043d\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u043d\u0438\u044f. \u041e\u043d\u0438 \u043b\u0438\u0448\u044c \u043e\u0437\u043d\u0430\u0447\u0430\u044e\u0442, \u0447\u0442\u043e \u0432\u0430\u043c \u043f\u0440\u0438\u0434\u0435\u0442\u0441\u044f \u0441\u043a\u043e\u0440\u0440\u0435\u043a\u0442\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0441\u0432\u043e\u044e \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u044e \u0440\u0430\u0441\u0447\u0435\u0442\u0430 \u0441\u0440\u0435\u0434\u043d\u0435\u0433\u043e \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044f \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0435, \u0441\u043e\u0441\u0440\u0435\u0434\u043e\u0442\u043e\u0447\u0438\u0432\u0448\u0438\u0441\u044c \u043d\u0430 \u043e\u0442\u0434\u0435\u043b\u044c\u043d\u044b\u0445 \u0433\u043e\u0440\u043e\u0434\u0430\u0445. <\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><b>10. <\/b><a href=\"https:\/\/www.searchenginejournal.com\/seo-passion\/275733\" target=\"_blank\" rel=\"noopener\"><b>\u0412\u043e\u0441\u0441\u0442\u0430\u043d\u043e\u0432\u0438\u0442\u0435 \u0441\u0432\u043e\u044e \u0441\u0442\u0440\u0430\u0441\u0442\u044c \u043a SEO<\/b><\/a><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">SEO - \u0437\u0430\u043d\u044f\u0442\u0438\u0435 \u043d\u0435 \u0434\u043b\u044f \u0441\u043b\u0430\u0431\u043e\u043d\u0435\u0440\u0432\u043d\u044b\u0445. \u042d\u0442\u043e \u0443\u0432\u043b\u0435\u043a\u0430\u0442\u0435\u043b\u044c\u043d\u043e\u0435 \u0438 \u043f\u043e\u043b\u0435\u0437\u043d\u043e\u0435 \u0437\u0430\u043d\u044f\u0442\u0438\u0435, \u043d\u043e \u043e\u043d\u043e \u0442\u0430\u043a\u0436\u0435 \u0442\u0440\u0435\u0431\u0443\u0435\u0442 \u0441\u0430\u043c\u043e\u043e\u0442\u0434\u0430\u0447\u0438 \u0438 \u0442\u0435\u0440\u043f\u0435\u043d\u0438\u044f. SEO-\u0441\u043f\u0435\u0446\u0438\u0430\u043b\u0438\u0441\u0442\u044b \u043c\u043e\u0433\u0443\u0442 \u0441\u0442\u043e\u043b\u043a\u043d\u0443\u0442\u044c\u0441\u044f \u0441 \u0442\u0430\u043a\u0438\u043c\u0438 \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u0430\u043c\u0438, \u043a\u0430\u043a \u0432\u044b\u0433\u043e\u0440\u0430\u043d\u0438\u0435 \u0438 \u0441\u043a\u0443\u043a\u0430, \u0430 \u0442\u0430\u043a\u0436\u0435 \u043f\u043e\u0441\u0442\u043e\u044f\u043d\u043d\u043e\u0435 \u0447\u0443\u0432\u0441\u0442\u0432\u043e \u0434\u0430\u0432\u043b\u0435\u043d\u0438\u044f, \u0442\u0440\u0435\u0431\u0443\u044e\u0449\u0435\u0435 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u043e\u0432. \u0412\u043e\u0437\u043c\u043e\u0436\u043d\u043e, \u043f\u0440\u0438\u0448\u043b\u043e \u0432\u0440\u0435\u043c\u044f \u0443\u0441\u0442\u0430\u043d\u043e\u0432\u0438\u0442\u044c \u0440\u0435\u0430\u043b\u0438\u0441\u0442\u0438\u0447\u043d\u044b\u0435 \u043e\u0436\u0438\u0434\u0430\u043d\u0438\u044f \u0438 \u043d\u0430\u0447\u0430\u0442\u044c \u043f\u0440\u0430\u0437\u0434\u043d\u043e\u0432\u0430\u0442\u044c \u043f\u043e\u0431\u0435\u0434\u044b. Search Engine Journal \u0440\u0430\u0441\u0441\u043a\u0430\u0437\u044b\u0432\u0430\u0435\u0442 \u043e \u0442\u043e\u043c, \u043a\u0430\u043a \u0441\u043e\u0445\u0440\u0430\u043d\u0438\u0442\u044c \u0441\u0432\u043e\u044e \u0441\u0442\u0440\u0430\u0441\u0442\u044c \u043a SEO.<\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>\u0414\u043e\u0431\u0440\u043e \u043f\u043e\u0436\u0430\u043b\u043e\u0432\u0430\u0442\u044c \u0432 \u043e\u0447\u0435\u0440\u0435\u0434\u043d\u0443\u044e \u043f\u043e\u0434\u0431\u043e\u0440\u043a\u0443 Relevance SEO \u0438\u0437 \u0422\u043e\u043f-10 \u043e\u0442 Moz. \u0414\u043b\u044f \u0442\u0435\u0445, \u043a\u0442\u043e \u0432\u0441\u0435 \u0435\u0449\u0435 \u043f\u0443\u0442\u0430\u0435\u0442\u0441\u044f \u0432 \u0430\u043d\u0430\u043b\u0438\u0437\u0435 \u043b\u043e\u0433-\u0444\u0430\u0439\u043b\u043e\u0432 \u0438 \u043f\u043e\u0441\u0442\u043e\u044f\u043d\u043d\u043e \u043c\u0435\u043d\u044f\u044e\u0449\u0435\u043c\u0441\u044f \u0430\u043b\u0433\u043e\u0440\u0438\u0442\u043c\u0435 Google, \u044d\u0442\u043e\u0442 \u043f\u043e\u0441\u0442...<\/p>","protected":false},"author":38,"featured_media":2869,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[2],"tags":[],"class_list":["post-2866","post","type-post","status-publish","format-standard","has-post-thumbnail","category-digital-marketing-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Relevance SEO Top Ten \u2013 November 2018 | Relevance<\/title>\n<meta name=\"description\" content=\"Read Relevance\u2019s countdown of Moz\u2019s latest Top 10 SEO tips. 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