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Relevance and Fraser Celebrate 10 Years of Digital Marketing Consultancy

At the end of September 2009, Relevance won its first milestone contract, working with the leading yacht brokerage – Fraser. 10 years on and the team at Relevance are delighted to still be supporting this superyacht industry heavyweight through digital marketing consultancy. 

Fraser was founded in 1947 on the west coast of the United States. From small beginnings, the brokerage grew and today has over 160 staff worldwide, based in one of the company’s 20 offices. The Marketing team at Fraser are head-quartered in Monaco, the yachting capital of the world and have worked with Relevance on all aspects of digital, including SEO, digital marketing, digital advertising and website design and development.

Over the last 10 years, Relevance has honed its understanding of the UHNW market and the yachting industry. Today, our understanding of the luxury sector has enabled us to bring a wealth of knowledge to the team at Fraser, helping to support the Marketing team and bring new and existing clients to the website.

Fun Facts About Fraser:

  • In the last 10 years, Fraser has closed 37% more deals than any other brokerage.
  • In the last 6 years, the total length of all yachts sold by Fraser equals 10km.
  • In the last 5 years, over 250 yachts were sold by Fraser.

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