The population of wealthy individuals has fluctuated over the past few years, with the global Ultra-High-Net-Worth population sitting at just over 390,000 individuals. While in…
Upcoming SEO trends for 2023
In the ever-changing landscape of SEO, it’s essential that marketing agencies remain ahead of the curve and implement the needed SEO updates in their marketing…
Relevance’s luxury marketing 2022 year in review
Relevance, and its specialist division Relevance Yacht, saw phenomenal success throughout 2022. We’ve welcomed some inspiring new clients, from start-ups to global powerhouses, and continued…
How to market to billionaires
Wondering how to market to billionaires? You’ll need a highly tailored campaign and a deep understanding of the habits and behaviours of this unique audience. …
The top social media strategies & trends for 2023
Social media is one of the fastest-growing industries, making it a top marketing tool for many luxury businesses seeking to reach and engage with existing…
The power of influencer marketing in 2022
Influencer marketing has experienced unprecedented growth over the last five years, creating exciting opportunities for brands of all sizes. In fact, according to the Influencer…
Brighton SEO 100 key takeaways
The best brightonSEO takeaways The search conference brightonSEO might be over for another year, but the ideas and knowledge learned will help the team at…
The best SEO tips from brightonSEO 2022
October’s 2022 brightonSEO has just wrapped up, offering fascinating insights into the latest trends surrounding search and search engine optimisation. Our recent article explored some…
brightonSEO 2022: The best content marketing takeaways
The Relevance team was thrilled to attend October’s brightonSEO 2022 conference – one of the largest SEO conferences in the world. The conference features leading…
Luxury Marketing Trends Brands Can’t Ignore Post-Pandemic
The significant lifestyle changes that resulted from COVID-19 have contributed to the development of new social values and trends in online behaviour and consumer preferences….