Mortola Yacht & Ship Brokers Website Design

Mortola Yacht and Ship Brokers

The Brief

Mortola Yacht and Ship Brokers are one of Italy’s best-known yachting companies providing high-end services to its clients throughout the Mediterranean and beyond. With over 30 years experience in the luxury yacht industry, the company felt that it was time for a change and wanted to redefine their online presence.

Relevance was asked to redesign Mortola’s website with a specific client brief and within an existing color palette thereby designing a website that is both powerful and also in line with existing brand guidelines. The website had to showcase the large variety of yachts for sale and for charter and had to be easy to use for clients looking to buy or charter a yacht.

Objectives

  • Bold new aesthetic

  • User-friendly

  • Heritage Design

  • Straightforward CMS

The Solution

The team designed and built a refined sophisticated website built on a custom WordPress CMS. The feel of the website is bold and stylish, reflecting Mortola’s heritage as a leading Italian yacht broker. Relevance worked closely with the client to a develop a site that would represent their business for the future – working together we identified a strong colour palette and several interesting design features such as the deep navigation bar and strong photography used for effect throughout.

The Implementation

Mortola yachts website design
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Relevance lived up to their promise. We love the design which totally corresponds to our original vision and appreciate how easy and straightforward the site is to use.

Head of Marketing - Mortola Yachts

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