Last Friday afternoon in glamorous Cannes, Relevance Web Marketing and ‘Castles’ met over coffee with a view to signing an SEO and online marketing contract. Denise Bussey, Operations Manager of Castles, flew in from Rome to meet with Relevance’s Digital Account Director, Gillon Hunter.
Mrs Bussey was happy to listen to ideas from Relevance on how best to allocate the available budget towards online marketing. The great thing about digital marketing is that you can pick and choose your marketing mix. This way Relevance is able to tailor-make online marketing campaigns based on budget, requirements, target markets and level of industry competition.
Luxury castle rentals company based in Rome is the latest to choose Relevance
Castles has empowered Relevance Web Marketing to carry out keyword and competition research, keyword selection and assignment, and on-page SEO during phase one. Followed by a link building and social media package for phase two.
Relevance already has an abundance of quality link building partnerships, relevant to the luxury real estate industry. This is a great asset to any luxury real estate company looking to gain more exposure on the web.
The work will start this month in English. Following this, Castles are going to consider adding French, Italian and possibly other languages too.
Gillon Hunter said today “Castles really has a great product, the properties are amazing. Denise has travelled all over Europe and handpicked the best ones. It will be a pleasure to provide our services to another luxury outfit”.