For years marketers have been using Carl Jung’s famed 12 story archetypes to define brands, but many still forget to include these personas in their…
Relevance and Fraser Celebrate 10 Years of Digital Marketing Consultancy
At the end of September 2009, Relevance won its first milestone contract, working with the leading yacht brokerage – Fraser. 10 years on and the…
The Chances For Children 2019 Christmas Party
As the year draws to an end, the principality will be the backdrop of a plethora of celebrations. One of the most eagerly anticipated Monaco…
What We Learnt From The Superyacht Marketing Forum 2019
Earlier this month the Superyacht Marketing Forum took London’s Shoreditch by storm, held at the 5-Star Curtain Hotel and offering an intimate occasion for the…
Relevance at the 2019 Influencer Awards Monaco
The Relevance team were delighted to attend the prestigious Influencer Awards Monaco 2019 held 6th to 9th October. Now in their second year, the glitzy…
Print vs Digital Marketing In The Media: A Guide For Yachting Brands
When advertising, the ultimate goal is generally to ensure you are making the most impact for the least amount of spend. Yet because print media…
Key takeaways from DMWF Amsterdam 2019
Relevance CEO Rumble Romagnoli took Amsterdam’s RAI building by storm last fortnight, as he presented the importance of storytelling to fellow industry professionals at the…
Relevance Partners With The Superyacht Marketing Forum 2019
Relevance is proud to be a partner at this year’s most important yacht marketing event: The Superyacht Marketing Forum 2019, run by the Superyacht Group….
Verpeka Dolling’s New Yachting Website Goes Live
Monaco yacht sales and charter business Verpeka Dolling opened its doors in the capital of the yachting world in 2010. Lead by industry experts Nataliya…
A glitzy night: Relevance shortlisted at UK 2019 Search Awards
The glitzy UK 2019 Search Awards were held Tuesday, November 19 at The Brewery London, where Relevance was short-listed for two awards; Best Small PPC…