Setting Up A Luxury Company From Scratch

We interviewed our CEO, Rumble Romagnoli, to find out what it takes to set up a company in the luxury industry. Since founding Relevance over…

How Relevance Helps Nobiskrug To Find High-Net-Worth-Individuals

High-net-worth-individuals (HNWIs) and ultra-high-net-worth-individuals (UHNWIs) are often called the 1%. Relevance has built a strong track record in reaching these elite audiences and finding high-net-worth-individuals…

How July’s ‘Boycott Facebook’ Movement Will Impact Our Industry

In July, nearly 1,000 businesses joined the Stop Hate For Profit campaign – a movement that encouraged advertisers to boycott Facebook until the social network…

Luxury Automotive Industry Trends 2020 Relevance

Luxury Automotive Industry Outlook: Trends for 2020 & Beyond

The last five years have, in general, been a success story for the automotive industry. Sales have been highly lucrative and typically customers remain as…

Recap of The Mark Challenge

Recap of The Mark Challenge

This year was the 7th edition of The Mark Challenge, a prestigious luxury business competition which allows students with an entrepreneurial spirit to pitch a…

fresh digital marketing ideas

Fresh Digital Marketing Ideas Post-pandemic from the Luxury Industry

The COVID-19 crisis caught everyone off guard, and that includes the luxury industry. But little by little we saw brands adapt, moving their marketing efforts…

Relevance Digital Marketing Academy

Over the past few months, Relevance has been working hard to create free biweekly webinars that share our 10 years of digital marketing know-how. As…

Remote Working From Home During Covid-19

Adapt Your Business Into A Remote Working Hub: What We Learnt From The COVID-19 Crisis

The Relevance team has been working from home for over two months now to prevent the spread of COVID-19 and respect social distancing guidelines. Even…

luxury travel trends by relevance

Luxury Travel Trends For The Next Decade – Pt. 2

As an expert in the behaviour of the ultra-high-net-worth, Relevance is continuously analysing the upcoming trends in every area of the luxury industry. The current…

Relevance launches corporate playlist

Relevance Launches Its Pick-Me-Up Happy Playlist: Listen & Boost Your Mood

Relevance is so excited to launch our first corporate playlist, filled with happy music designed to keep us all in good spirits. Spanning different genres…