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Digital Marketing To High-Net-Worth-Individuals: Strategies For 2021 & Beyond

UPDATED: November 2020 Digital marketing that targets high-net-worth-individuals and ultra-high-net-worth-individuals is a fairly niche area of expertise, with few digital agencies specialising in the luxury…

How to Beat the Instagram Algorithm in 2021

The Instagram algorithm. An equation that continues to bewilder most brands (and at times, social media managers). Forever changing and adapting, marketers and content creators…

Wealth-X Ultra Wealth Report 2021 – 10 Key Takeaways

The Wealth-X World Ultra Wealth Report 2021 provides an in-depth analysis of the ultra-high net worth (UHNW) population — a group of individuals with $30m+…

How to write amazing content that gets your brand noticed

Writing great content that connects with your audience is central to effective digital marketing. But writing great content goes far beyond the rules of grammar…

Get To Know Relevance: Meet Our CEO Ned Quekett

As part of a new blog series to properly introduce you to the Relevance team, we are interviewing each of our incredible digital marketing experts,…

How To Do Search Engine Optimisation: Relevance’s Strategy For Rocketing Your Online Presence

It’s no secret that, when done well, search engine optimisation or SEO will improve the online visibility of your website, and in turn increase awareness…

Genuinfluencers: Who Are They & What Do They Mean For Your HNW & UHNW Brand?

Influencers undeniably run the mass-market social media world. According to a MediaKix study, the estimated figures for global influencers on TikTok, Instagram, and YouTube combined…

Three Best Luxury Influencer Campaigns for Hospitality

In these unprecedented times where safety is paramount and travel still uncertain, never has it been so important to give first-person perspectives of the luxury…

Luxury Spending Trends In The New-Normal Era: How Have HNW Habits Changed?

COVID-19 changed the world as we know it, and so the post-COVID era requires us to reconsider different aspects of our lives, with the way…

Key Insights From Our Luxury Yacht Marketing Whitepaper

Which luxury yacht marketing trends are important in 2021, and will the way we market yachts and yachting services change forever in the post-COVID era?…

Where we let off some Steam!

At Relevance, we absolutely live off great content! On our blog, you’ll find information on the latest digital marketing trends, informative case studies, as well as commentary from our own digital marketing consultants. You’ll also find posts highlighting the latest news from Relevance, including what our team has been up to, from attending some of the world’s largest industry conferences to some of the most fashionable events and soirées. On our blog, we also highlight some of the fabulous work we have been doing for the charities that we support.

On the Relevance blog, you’ll find a roster of regular features. These include the Top 10, a monthly summary of all the SEO and digital marketing content from the major industry publications, as well as regular features on the events and parties our team will be attending, so if you want to come and meet us you’ll know where and when to find us. Additionally, our highly skilled experts regularly draft blog posts on their specific area of expertise. So, if you love all things digital marketing, especially the world of luxury brand marketing, be sure to bookmark our page so you never miss a post.

Love our blog? Then we’d love to hear from you! We always welcome contributors who would like to share relevant knowledge and news. Our digital experts are also happy to write for your blog too, as long as it is relevant of course.