A close up of a red Swarovski encrusted Lamborghini

Digital Marketing To High-Net-Worth-Individuals: Strategies For 2020 & Beyond

UPDATED: November 2020 Digital marketing that targets high-net-worth-individuals and ultra-high-net-worth-individuals is a fairly niche area of expertise, with few digital agencies specialising in the luxury…

Key Insights From Our Luxury Yacht Marketing Whitepaper

Which luxury yacht marketing trends are important in 2021, and will the way we market yachts and yachting services change forever in the post-COVID era?…

The Top Digital Marketing Insights from Brighton SEO 2021

Following a game-changing year for digital marketing, Brighton SEO was in full (virtual) swing in March 2021 with over 70 talks, Q&As, training sessions and…

How New Cookie Laws May Affect Digital Advertising

Google is set to ban third-party cookies in Chrome by the end of 2021, potentially creating a huge disruption to the digital advertising industry. Here,…

What’s Changed At Relevance In 2021: A Letter From Our President

 2020 was an unpleasant surprise for most of us. The COVID-19 crisis affected all of our businesses, staff, families, and friends. We are very lucky…

Digital Marketing Internship: Three Interns’ Experiences At Relevance

Relevance has been running its digital marketing internship programme for several years now, and each year it is a joy to have these enthusiastic new…

An Interview With Property Expert Sergey Toni

Why is digital marketing important during a pandemic? Hotel operators, office building managers and commercial property investors all agree – the pandemic has helped them…

How To Optimise Luxury YouTube Videos For SEO

With over 30% of all mobile search results in the UK, US and France now containing a YouTube video, and this figure even higher in…

What Are Rich Snippets & How Can They Be Used By Luxury Brands?

With top luxury brand websites constantly competing to reach the top of Google and Bing search results, a clear understanding of the underlying principles of…

De-Risk Luxury Trade Show Event Marketing in 2021

It has long been known that to appreciate a luxury product, you need to touch it, feel it, experience it in person, and preferably meet…

Where we let off some Steam!

At Relevance, we absolutely live off great content! On our blog, you’ll find information on the latest digital marketing trends, informative case studies, as well as commentary from our own digital marketing consultants. You’ll also find posts highlighting the latest news from Relevance, including what our team has been up to, from attending some of the world’s largest industry conferences to some of the most fashionable events and soirées. On our blog, we also highlight some of the fabulous work we have been doing for the charities that we support.

On the Relevance blog, you’ll find a roster of regular features. These include the Top 10, a monthly summary of all the SEO and digital marketing content from the major industry publications, as well as regular features on the events and parties our team will be attending, so if you want to come and meet us you’ll know where and when to find us. Additionally, our highly skilled experts regularly draft blog posts on their specific area of expertise. So, if you love all things digital marketing, especially the world of luxury brand marketing, be sure to bookmark our page so you never miss a post.

Love our blog? Then we’d love to hear from you! We always welcome contributors who would like to share relevant knowledge and news. Our digital experts are also happy to write for your blog too, as long as it is relevant of course.